“Playtesting and Metrics: Getting the Most Out of Your Usability Testing”

Lecture by Jordan Lynn at GDC 2012.

This talk discusses how to integrate back-end datalogging into an existing playtest program to create more satisfying user experiences. Specific examples, drawn from AAA titles Red Faction Armageddon and Saints Row:The Third, will highlight successes where this integration provided valuable information, as well as areas where we identified potential improvements. This talk will discuss the benefits of integrating these two methodologies and will provide tips and tricks to avoid our missteps and get the greatest positive impact on your game’s user experience.